3000lm brightness, 2000:1 native contrast [ANSI Contrast 500:1]
A fixed iris is adopted, realizing both enhanced brightness and contrast for images. Even in a relatively bright living room with the curtains closed, movies, sports and other programs from high-definition broadcasting and Blu-ray sources can be fully enjoyed in high-definition images.

The latest 0.65 DLP™ chip
A key feature of the HC3900 is the latest Digital Light Processing (DLP™) chip incorporating a new digital micromirror device (DMD) comprised of densely embedded micromirrors. A smaller mirror cavity diameter and narrower gaps between the mirrors improve the aperture ratio of the innovative chip, and reflective light diffusion has been greatly reduced by improving the wiring below the mirror section. The mirrors are controlled to tilt repeatedly several thousand times per second, enabling smooth, true reproduction of the digital source into finely detailed images with no noise or deterioration.

1.5x Short-throw HD Zoom Lens
A newly developed short-throw zoom lens has been adopted. The 4-cluster, 13-piece all-glass lens provides excellent focusing performance with 1.5x magnification of high-definition images. Improvements in image depth and the lens aperture make it possible for deep blacks to be expressed.

Color Management for Preferred Color Adjustment
Adjust images to your color preferences. R (red), G (green), B (blue), C (cyan), M (magenta), and Y (yellow) can each be adjusted individually with the built-in color management function.